CONNECT BRANDS

WITH THE REAL WORLD

CONNECT BRANDS

WITH THE REAL WORLD

CONNECT BRANDS

WITH THE REAL WORLD

CONNECT BRANDS

WITH THE REAL WORLD

CONNECT BRANDS WITH THE REAL WORLD

By building culturally relevant & creatively impactful strategies

By building culturally relevant & creatively impactful strategies

By building culturally relevant & creatively impactful strategies

By building culturally relevant & creatively impactful strategies

BRANDS I WORKED ON

BRANDS I WORKED ON

adidas-1
airfrance
apple
beats2
bnpparibas
bonne-maman
chromecast
desperados
facebook
google2
havana-club-2
headspace
heineken
hennessy
jawbone
jimmy-choo
loccitane
loreal
michelin
monoprix
nfl2
otodo2-2
porsche
vinci
youtube

& more...

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

- Tom Le Bree
Partner at Prehype - Former Strategy Partner at +rehabstudio

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

TOM LE BREE
Partner at Prehype & Former Strategy Partner at +rehabstudio

TOM LE BREE
Partner at Prehype  & Former Strategy Partner at +rehabstudio

SELECTION OF PROJECTS

SELECTION OF PROJECTS

POSITIONING / DIGITAL / PRODUCT / CAMPAIGN / CONTENT / EXPERIENCE

Apple / Confidential

Confidential

Company: Apple

Role: Strategist

Havana Club / Find an original territory for a rum

Havana Club / Find an original territory for a rum

Express in a unique way the cuban DNA of Havana Club by showing all the nuances that make life tastier.

Express in a unique way the cuban DNA of Havana Club by showing all the nuances that make life tastier.

Agency: Virtue Worldwide (vice)

Role: Cultural Strategist

Adidas Terrex / Connected Outdoor Experiences

Adidas Terrex / Connected Outdoor Experiences

Exploring the future of outdoor experiences & how we could amplify the audience's experience along the journey.

Exploring the future of outdoor experiences & how we could amplify the audience's experience along the journey.

adidasterrex

Agency: SomewhereElse

Exploring the future of outdoor experiences & how we could amplify the audience's experience along the journey.

Role: Strategist

Exploring the future of outdoor experiences & how we could amplify the audience's experience along the journey.

Beats by Dre / Extract People From the Noise

Beats by Dre / Extract People From the Noise

Helping the iconic headphone brand to connect with its audience in France.

Helping the iconic headphone to connect with its audience in France.

Agency: Virtue Worldwide (Vice)

Helping the iconic headphone to connect with its audience in France.

Role: Cultural Strategist

Helping the iconic headphone to connect with its audience in France.

Otodo / Turning a House into a Home

Designing the Smart Home Experience by taking into account each user's personal habits.

Designing the Smart Home Experience by taking into account each user's personal habits.

Agency: Alleeez

Designing the Smart Home Experience by taking into account each user's personal habits.

Role: New business, Strategist, UX Strategist

Designing the Smart Home Experience by taking into account each user's personal habits.

Jawbone x PSFK / Tomorrow You will Own Nothing

Consumer purchase habits are changing. Today, consumers would rather have immediate access to the newest goods and services by subscribing to them, than deal with its inconvenience of ownership.

Consumer purchase habits are changing. Today, consumers would rather have immediate access to the newest goods and services by subscribing to them, than deal with its inconvenience of ownership.

Agency: +rehabstudio

Consumer purchase habits are changing. Today, consumers would rather have immediate access to the newest goods and services by subscribing to them, than deal with its inconvenience of ownership.

Role: Strategist

Consumer purchase habits are changing. Today, consumers would rather have immediate access to the newest goods and services by subscribing to them, than deal with its inconvenience of ownership.

Divin / Hire a Person not a Cv

In a world where conversational platforms & visual messengers play a key role in social interactions, we explored their impact on today's recruitment practices.

In a world where conversational platforms & visual messengers play a key role in social interactions, we explored their impact on today's recruitment practices.

Agency: Alleeez x Matthew Kempton

In a world where conversational platforms & visual messengers play a key role in social interactions, we explored their impact on today's recruitment practices.

Role: Strategist, UX Strategist

In a world where conversational platforms & visual messengers play a key role in social interactions, we explored their impact on today's recruitment practices.

Desperados Beer (Heineken) / Desperados Breakthrough

Use digital to let anyone on line take part of a party. 

Use digital to let anyone on line take part of a party. 

Agency: ServicePlan

Use digital to let anyone on line take part of a party. 

Role: Strategist

Use digital to let anyone on line take part of a party. 

Intimy (Juva Sante Laboratory) / Stories of Desire

Make women love a condom brand for men. 

Make women love a condom brand for men. 

Agency: ServicePlan

Make women love a condom brand for men. 

Role: Strategist

Make women love a condom brand for men. 

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Want to

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© Alexandre MEYER - 2019