Connect

Brands with

the Real World

Connect

Brands with

the Real World

Connect

Brands with

the Real World

CONNECT BRANDS WITH THE REAL WORLD

CONNECT BRANDS WITH THE REAL WORLD

By building culturally relevant & creatively impactful strategies

By enabling brands to make the most of each channel

Selected Clients

ea-1
apple
adidas-1
Beats
google2
nfl2
youtube
chromecast
facebook
heineken
desperados
headspace-inc-logo-vector
havana club 2
hm
loreal
airfrance
monoprix
jawbone
hennessy
loccitane
michelin
vinci
bonne-maman
otodo2-2
bnpparibas
porsche
jimmy-choo
Budweiser
Corona
ab-inbev

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

Tom LE BREE

TOM LE BREE
Partner at Prehype  & Former Strategy Partner at +rehabstudio

Partner at Prehype & Former Strategy Partner at +rehabstudio

TOM LE BREE
Partner at Prehype  & Former Strategy Partner at +rehabstudio

Selection

of Projects

Selection

of Projects

Selection of Projects

Selection of Projects

SELECTION OF PROJECTS

POSITIONING / DIGITAL / PRODUCT / CAMPAIGN / CONTENT / EXPERIENCE

POSITIONING / DIGITAL / PRODUCT / CAMPAIGN / CONTENT / EXPERIENCE

POSITIONING / DIGITAL / PRODUCT / CAMPAIGN / CONTENT / EXPERIENCE

POSITIONING / DIGITAL / PRODUCT / CAMPAIGN / CONTENT / EXPERIENCE

DAZN

BRAND POSITIONING & GUIDELINES

COMPANY: DAZN

ROLE: BRAND STRATEGY LEAD

Making sure the “Netflix Of Sports” has a consistent expression at every touchpoint.

Making sure the “Netflix Of Sports” has a consistent expression at every touchpoint

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

APPLE

RESEARCH, STRATEGY & BRIEFS

COMPANY: APPLE

ROLE: STRATEGIST

Helping to keep Apple as one of the most loved companies around the globe.

Helping to keep Apple as one of the most loved companies around the globe.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

H&M

GLOBAL SOCIAL & CREATIVE STRATEGY

AGENCY: ALLEEEZ COLLECTIVE

ROLE: NEW BUSINESS, DIGITAL STRATEGIST

Turning the Employer Branding into something worth talking about on social.

Turning the Employer Branding into something worth talking about on social.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

HAVANA CLUB

CULTURAL & CREATIVE STRATEGY

AGENCY: VITUE WORLDWIDE (VICE MEDIA)

ROLE: CULTURAL STRATEGIST

Finding an original territory for a Rum. Express in a unique way the cuban DNA of Havana Club by showing all the nuances that make life tastier.

Finding an original territory for a Rum. Express in a unique way the cuban DNA of Havana Club by showing all the nuances that make life tastier.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

ADIDAS TERREX

CONNECTED OUTDOOR EXPERIENCES

AGENCY: SOMEWHEREELSE

ROLE: STRATEGIST

Exploring the future of outdoor experiences & how we could amplify the audience's experience along the journey.

Exploring the future of outdoor experiences & how we could amplify the audience's experience along the journey.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

BEATS BY DRE

EXTRACT PEOPLE FROM THE NOISE

AGENCY: VIRTUE WORLDWIDE VICE MEDIA 

ROLE: CULTURAL STRATEGIST

Helping the iconic headphone brand to connect with its audience in France.

Helping the iconic headphone brand to connect with its audience in France.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

OTODO

TURNING A HOUSE INTO A HOME

AGENCY: ALLEEEZ COLLECTIVE

ROLE: NEW BUSINESS, STRATEGIST, UX STRATEGIST

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

Designing the Smart Home Experience by taking into account each user's personal habits.

Designing the Smart Home Experience by taking into account each user's personal habits.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

JAWBONE X PSFK

TOMORROW YOU WILL OWN NOTHING

AGENCY: +REHABSTUDIO

ROLE: STRATEGIST

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

Consumer purchase habits are changing. Today, consumers would rather have immediate access to the newest goods and services by subscribing to them, than deal with its inconvenience of ownership.

Consumer purchase habits are changing. Today, consumers would rather have immediate access to the newest goods and services by subscribing to them, than deal with its inconvenience of ownership.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

DIVIN

HIRE A PERSON, NOT A CV

AGENCY: ALLEEEZ COLLECTIVE x MATTHEW KEMPTON

ROLE: STRATEGIST, UX STRATEGIST

In a world where conversational platforms & visual messengers play a key role in social interactions, we explored their impact on today's recruitment practices.

In a world where conversational platforms & visual messengers play a key role in social interactions, we explored their impact on today's recruitment practices.

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

DESPERADOS BEER (HEINEKEN)

DESPERADOS BREAKTHROUGH

AGENCY: SERVICEPLAN

ROLE: STRATEGIST

Use digital to let anyone on line take part of a party. 

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

INTIMY 

STORIES OF DESIRE

AGENCY: SERVICEPLAN

ROLE: STRATEGIST

Make women love a condom brand for men. 

" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."


" Alex is a truly original thinker, with a unique pragmatic outlook on life and infectious optimism.

He also has an unbelievably large collection of Lion King GIFs."

 

Comp-1

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© Alexandre MEYER 2022

Making Things Better