Presentation
PRESENTATION
Hi, I’m Alexandre MEYER — a French Canadian Brand & Marketing Strategist based in London with 16 years of experience across entertainment, tech, gaming, and sports.
I’ve helped launch AAA games, and marketed global hits on Netflix and Prime Video.
I collaborate with forward-thinking studios and brands like Apple, EA, TikTok CreativeLab EU, Nexus Studios, Makemepulse, DesignStudio, and Justified Studio.
From creative agencies (TBWA, ServicePlan) to cutting-edge production shops (Rehabstudio, Nexus, Makemepulse) and new media giants (VICE, LADbible), I bring a cross-disciplinary approach to solving brand challenges and driving cultural relevance.
My foundation in Human Sciences and Marketing powers a strategic mindset that connects brands with their audiences in meaningful, modern ways.
I'm Alexandre MEYER, French Canadian London based Strategist with 13 years of experience working for agencies & clients on global or national accounts.
Core
expertises
CORE EXPERTISES
Strategy Leader
Brand Management
Product strategy
Workshops/ Keynote
Insights / Research & mapping
Cultural strategy
Strategic Mindset
Business strategy
Brand positioning
Digital/interactive strategy
Content/Social strategy
Strategic Mindset
Creative strategy
Creative territories definition
Comms Planning
Transformative strategy
Strategic Mindset
Brands
BRANDS
Adidas - Affligem (Heineken Group) - Air France - Apple - Arkema - Balenciaga - Beats by Dre - Bel Group - Belstaff - Bonne Maman (Andros Group) - Budweiser (Ab-Inbev Group) - Carmignac - Cartier - Charlotte Tilbury - Corona (Ab-Inbev Group) - Dazn - Desperados Beer (Heineken Group) - EA (Need for Speed, Battlefield, Apex, WRC, Hild Hearts, EA Originals...) -Facebook - Farfetch - Fortnite - Google (Adsense, Adwords, AdMob, Google Ads, Youtube, Chromecast...) - Goose Island (Ab-Inbev Group) - Havana Club - Headspace - Hennessy - Intersnack Group (Curly, Vico) - Intimy (Urgo Group) - Jimmy Choo - La poste Group - La Banque Postale - Michelin - Michelob (Ab-Inbev Group) - Microsoft - Monoprix - Nest - NFL - L'Oréal - Otodo - Porsche - PSFK - Societe Generale - TikTok -Total - Tripel Karmeliet (Ab-Inbev Group) - Vinci - Vice Media - Weight Watchers.
Adidas - Affligem (Heineken Group) - Air France - Apple - Arkema - Beats by Dre - Bel Group - Belstaff - Bonne Maman (Andros Group) - Carmignac - Desperados Beer (Heineken Group) - Facebook - Farfetch - Google (Adsense, Adwords, AdMob, Google Ads, Youtube, Chromecast...) - Havana Club - Headspace - Hennessy - Intersnack Group (Curly, Vico) - Intimy (Urgo Group) - Jimmy Choo - La poste Group - La Banque Postale - Michelin - Microsoft - Monoprix - Nest - NFL - L'Oréal - Otodo - Porsche - PSFK - Societe Generale - Total - Vinci - Vice Media
Companies
AGENCIES
- ea (electronic arts) - snr manager brand marketing strategy
- the mill - strategy director experiences
- ea (electronic arts) - lead strategist & snr manager
- tommy - strategy director
- creative lab tiktok EU - senior strategist
- designstudio - senior strategist
- justified studio - senior strategist
- draftline (ab-inbev in-house agency) - creative strategy lead
- stereo - strategy director
- dazn - strategist
- apple - planner
- bravenewworld - UX strategist, London
- virtue worldwide (vice agency) - senior cultural strategist, London/Paris
- somewhereelse - creative strategist, London
- makemepulse - senior strategist, London
- nexus studios - senior strategist, London
- alleeez collective - founder, London/Paris
- theladbible group - senior creative strategist, London
- +rehabstudio - senior creative strategist, London
- freelance - senior strategist, Amsterdam
- serviceplan group - strategist, Paris
- tbwa group - consultant / strategist, Paris
- tommy - strategy director
- creative lab tiktok EU - senior strategist
- designstudio - senior strategist
- justified studio - senior strategist
- draftline (ab-inbev in-house agency) - creative strategy lead
- stereo - strategy director
- dazn - strategist
- apple - planner
- bravenewworld - UX strategist, London
- virtue worldwide (vice agency) - senior cultural strategist, London/Paris
- somewhereelse - creative strategist, London
- makemepulse - senior strategist, London
- nexus studios - senior strategist, London
- alleeez collective - son of/founder, London/Paris
- theladbible group - senior creative strategist, London
- +rehabstudio - senior creative strategist, London
- freelance - senior strategist, Amsterdam
- serviceplan group - strategist, Paris
- tbwa group - consultant / strategist, Paris
- apple - planner (contract 1yr)
- bravenewworld - UX strategist, London (2 weeks)
- virtue worldwide (vice agency) - senior cultural strategist London/Paris (8 months)
- somewhereelse - creative strategist, London (2 month)
- makemepulse - senior strategist, London (3 weeks)
- nexus studios - senior strategist, London (2 month)
- alleeez collective - son of/founder, London/Paris (1 yr)
- theladbible group - senior creative strategist, London (1 month)
- +rehabstudio - senior creative strategist, London (1 yr)
- freelance - senior strategist, Amsterdam (1 yr)
- serviceplan group - strategist, Paris (3 yrs)
- tbwa group - consultant / strategist, Paris (3 yrs)
© Alexandre MEYER 2025
Making Things Better